Bajaj
Auto is on a roll. How many times have you heard that in
the motoring press? Well get used to hearing that even more
often. The fact of the matter is that Bajaj Auto is no longer
the sleeping behemoth that it once was, being among the
most active manufacturers in the two-wheeler segment. If
you are a regular reader of this magazine you will have
noticed that since May we have been carrying out road tests
or first rides of Bajaj bikes with clockwork regularity.
Which is saying a lot considering not long ago owing a Bajaj
meant a Chetak scooter was your trusted steed.
In September Kawasaki announced that Bajaj Auto's Waluj
plant would be the global hub for all Kawasaki bikes under
250cc. Great news for you and me. Surely by next month we
will also see the official launch of the long awaited Eliminator
(first ride in the September issue). The launch of these
top end bikes (and the promise of even more) hogs the limelight
and does wonders for the Bajaj image and market value. But
ultimately what puts moolah in the bank accounts of Bajaj
staff, workers and dealers are not these top end bikes but
the bread and butter models that sell by the truckload.
In October we tested one of these models, the Bajaj Boxer
AT which is not just the least expensive motorcycle but
also the second bestselling motorcycle in the Indian market.
This time around we train sights on the reincarnation of
the original breadwinner (along with the Chetak scooters)
for Bajaj, the M80 Major 4-stroke.
In
the step-thru' category the best-seller is not the Hero
Honda Street nor is it the Kinetic K4-100. Since the mid-1980s,
the Bajaj M80 has been the bestselling step-thru' even though
more technologically advanced and refined rivals were launched
in the intervening years. The M80 saw light of day as the
M50 back in 1980. Over the twin decades since she has seen
a hike in capacity to 80cc and after weathering initial
bugbears, claimed market recognition as a strong, rugged
product capable of withstanding sustained abuse. This ruggedness
was coupled to very good fuel economy that made her the
darling of rural folk while at the same time appealing to
the urban masses. In fact the brand loyalty that the M80
commands is something Hero Honda or Kinetic can only dream
of. Bajaj further added to the mystique by deliberately
not going to town with promotions for this model, making
it the best kept success stories in Indian motorcycling.
With ever-tightening emission norms, the end of the road
for two-strokers does not seem very far off. To comply with
emission regulations a cat-con was fitted in the 2-stroke
M80. A few cosmetic changes were simultaneously effected
and voila, thus was born the M80 Major. However in keeping
with Bajaj's avowed intention of phasing out all two-stroke
motors, the need for a 4-stroke motor for the M80 was felt
and acknowledged. And so here she is, the M80 Major 4S.
Along with the motor, a number of significant alterations
have been effected to bring her up to standards set by the
competition. Let's see now how she sizes up. |